When it comes to email and snail mail communications to customers and prospects alike, think strategic, streamlined and sensible--or be prepared to see "unsubscribes
" go up and direct mail response go down, along with the opinion of your company.
: How to Kill Email Anxiety, Avoid Distraction and Get Real Work Done by Jocelyn K Glei is available at Magrudy bookstore for approximately Dh60.
CAN-SPAM Act that require you to provide a way for people to unsubscribe
in the messages you send.
An example of an unsubscribe
mechanisms created by the CRTC can be found here  (under "Sample Forms" near the end of the page).
And I don't mean the email is dead' kind of articles that emerge every so often (just to set the record straight here, email marketing is very much alive) but rather articles suggesting that email marketing is only for the big corporations, that you should not send more than one marketing email a week and that unsubscribes
are bad for business.
Once activated, the subscription will be automatically renewed on a daily basis till the customer chooses to unsubscribe
Upon delivery of the book, consumers were also handed a letter saying that they had made a subscription for EUR 19.95 a month and that they could unsubscribe
within a 14-day period.
Now, the campaign keeps sending emails despite repeated requests to unsubscribe
. Oh, they have an unsubscribe
message on all of their emails.
If you receive a text from the premiumrate number 81121 just text STOP to that number to unsubscribe
The charity's Unsubscribe
campaign calls for an end to alleged human rights abuses perpetuated in the name of the War on Terror.
from this particular service send YTM STOP plus your pin, to unsubscribe
from all services send YTM STOP.
These services are difficult to maintain and update and often result in people receiving unwanted e-mails, even after they try to unsubscribe
. With RSS, people choose which RSS feeds to monitor, and can unsubscribe
at any time simply by telling the reader to stop monitoring the feeds.