tombstone advertisement


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An advertising layout format in which the ‘copy’ is a white field with text surrounded by a black border, often carrying a message with a potentially negative impact
Segen's Medical Dictionary. © 2012 Farlex, Inc. All rights reserved.

tombstone advertisement

Media & medicine An advertising layout format in which the 'copy' is a white field with text surrounded by a black border, often carrying a message with a potentially negative impact. See Cigarette advertising.
McGraw-Hill Concise Dictionary of Modern Medicine. © 2002 by The McGraw-Hill Companies, Inc.