tobacco-free social norm

tobacco-free social norm

The concept that the avoidance of smoking should be generally regarded as natural and normal and that smoking is harmful and undesirable. The establishment of such a norm is especially important as a means of discouraging young people from smoking.
References in periodicals archive ?
The marked decline in initiation over the past 15 years is attributable to the emergence of a strong tobacco-free social norm among adolescents and young adults.