"There is no such thing as a safe cigarette
and, obviously, the safest thing is not to smoke at all.
"Today's report makes it clear, once again, that there is no such thing as a safe cigarette
and no such thing as a safe level of exposure to secondhand smoke for nonsmokers," said John R.
"There's no such thing as a safe cigarette
," Watson cautioned.
In fact, there's no such thing as a safe cigarette
. People who smoke "mild" brands tend to inhale more deeply, take puffs more often or smoke more cigarettes so they can get enough nicotine to satisfy their cravings.
By aligning itself with the American Lung Association, the Campaign for Smoke Free Kids and other unlikely partners, Philip Morris has positioned itself for a leading role in the development of a "safe cigarette
" that does not cause lung cancer - if indeed such a product can ever be developed.
"Although there is no such thing as a safe cigarette
, by regulating chemicals, we hope to reduce harm to consumers," said Zaatari.
Tobacco companies have stated clearly over the years that there is no such thing as a safe cigarette
. In a statement, Philip Morris USA, the nation's largest tobacco company, said it remains committed to working with the FTC and other federal authorities to identify and adopt testing that improves on the Cambridge method.
"The wide-ranging controversies surrounding tobacco are captured in the cartoons, from the misguided quest for a safe cigarette
to the targeting of tobacco advertising to women and minority groups," Blum notes.
"[B]oth Philip Morris and the plaintiff agree that cigarette smoking is inherently dangerous and that there is no such thing as a safe cigarette
," wrote Chief Justice Margaret Marshall in the opinion.
A spokeswoman confirmed it was developing new brands which could take advantage of new filtering processes, but admitted the science around harm-reduction was inconclusive, She said: "There is no such thing as a safe cigarette
. We are working very hard to bring a reduced risk product to market, but we are very, very far away from that."
She said, 'There is no such thing as a safe cigarette
. We are working very hard to bring a reduced risk product to market, but we are very, very far away from that.' The company denies suggestions that it had privately spoken of creating a product which could reduce the risk of a smoker developing cancer or heart disease by up to 90%.
I personally had the privilege of meeting and conversing with Al Barach (who died in 1977), a physician who is well remembered for his quotes such as "An alcoholic has been lightly defined as a man who drinks more than his own doctor" and who also exhorted his med students at Columbia to "Remember to cure the patient as well as the disease." Long before Bill Clinton, Barach told me that the secret of safe cigarette
smoking was not to inhale which is what he did.