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prime

(prīm) [L. primus, first]
1. The period of greatest health and strength.
2. To give an initial treatment in preparation for either a larger dose of the same medicine, or a different medicine.

prime

first grade or best quality.
References in periodicals archive ?
Yesterday Miriam congratulated her new colleague, adding: "Really thrilled to have David joining Claire and I on Prime Time - superb journalist, great colleague and an all-round thoroughly decent guy.
0035) had discernibly higher average prime time ratings than ABC, while CBS had higher ratings than NBC (p = .
RTE hopes to appoint an editor and staff to the unit by next month, and a series made by the unit is due to be broadcast later this year, but will not have a brand similar to Prime Time Investigates.
Since starting Prime Time, he has seen it grow into a national operation of 106 branches, with almost 500 staff and annual sales of nearly pounds 100m.