The book's content includes sections dedicated to the formula for creating a successful podcast
, determining one's messaging, how - and whether - to make podcasting into a business, how to use podcasting to promote an existing business, setting and achieving goals, podcasting as an art form, and much more.
He also has an Ask Pat podcast
where he answers online business questions five days a week.
Currently, most podcasts
that rely on advertising can only pull from download numbers to gauge their popularity.
Many people use Apple's iTunes software on their desktops (Mac or Windows), and with one of the largest directories of podcasts
available, it's a good place to search for a particular podcast
that you've heard about.
Breaking it out into age groups, the study found that the majority of podcast
consumers are aged 35 and older.
is part of financial guru, Dave Ramey's organization.
Intense audience engagement" makes podcasts
attractive to advertisers.
Credit Union Times also has an archive of its podcasts
available to catch up on any you missed or to revisit a certain topic.
Michael Rappa, a professor at North Carolina State University, podcasts
his course, "Managing the Digital Enterprise," which he describes as a survey of the opportunities and challenges managers face in an increasingly digital world.
In fact, most of the time spent making a podcast
is in the preproduction phase.
On desktop or laptop, a podcast
can be listened to on any software that can play an audio file, like Windows Media player.