nudge

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nudge

A term of art referring to a health-promoting philosophy in the UK in which people are incentivised into leading healthier lives by gently pushing them in the right direction with vouchers for healthy living, foods, walking and so on. Some view “nudging” as more effective than “nannying”, in which government attempts to reinforce healthy habits in citizens with regulations and sanctions forunhealthy behaviour or actions.
References in periodicals archive ?
the direction in which to nudge is nudging toward the option that the
Although nudging has proved an enormous success in many respects, opponents say that the idea of the government using covert nudging tactics to achieve policy goals is suspiciously Orwellian.
Markets are also superior at being true to the noncoercive spirit of nudging theory.
The Snore Activated Nudging Pillow encourages one to change sleeping positions immediately after the first snore, reducing the chances that prolonged snoring will wake your partner," explained Hammacher Schlemmer's General Manager Fred Berns.
smacks only of neglect" The problem with nudging, she says, is "its feebleness in dealing with the biggest threats to health"
He has now begun simulating the effect of nudging an asteroid with a smaller nuclear explosion - less than 1 kilotonne - 1 meter below its surface.
A CHP car tried to stop the Neon by nudging it into a spin, but the car kept going, running a stop sign at Avenue R-8 and turning onto Avenue R.
Rhodri Thomas, prosecuting, said: ``He failed to do so and drove towards the officer, gently nudging him.
He kept barking and nudging while I yelled at him to shut up.
We believe that every retail store in Europe should start doing this, exploiting the triple-win of green nudging, says Gunhild A.
But if these few years of Republican rule in Congress are any guide, then the conservative movement is finding that it is very comfortable with nudging and compulsion after all.
Animator Russ Edmonds said he liked the horse's easygoing personality and affectionate habit of nudging people with his head.