nudge


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nudge

A term of art referring to a health-promoting philosophy in the UK in which people are incentivised into leading healthier lives by gently pushing them in the right direction with vouchers for healthy living, foods, walking and so on. Some view “nudging” as more effective than “nannying”, in which government attempts to reinforce healthy habits in citizens with regulations and sanctions forunhealthy behaviour or actions.
References in periodicals archive ?
In one experiment, Nudge Lebanon partnered with Electricite du Liban to improve timely payment of electricity bills in Saida by sending customers letters informed by behavioral psychology.
Its] about making it easier, we always say the difference between countries that are in the high 90th [percentile] for organ donation and those today in the single digit percentage is a nudge.
Dennis said: "We want to keep our options open with Final Nudge and obviously races as valuable as the Grand National are very few and far between
Stamina shouldn't be a problem - Final Nudge was close up when falling four out in the four-mile Midlands Grand National at Uttoxeter last March - and the hock-deep mud in Monmouthshire today is a definite plus.
Here, Sille offers several ways to give yourself a nudge in the right direction.
Nudge theorists argue that consumers often suffer from persistent self-control problems.
29) Therefore, you can easily manipulate the food environment at your dinner table to nudge the desired consumption behavior.
One proposed nudge is a government mandate that food purveyors disclose information on calories and other attributes of their foods.
Any judgment between System 1 and System 2 nudges would seem to require judgments about social welfare and individual autonomy, and the extent to which one or another nudge will promote them.
The funding, through FedDev Ontario's Investing in Business Innovation initiative, will allow Nudge Rewards to further apply its "gamification" approaches to drive participation in corporate social responsibility and corporate investments.
Of that group, those who responded to the longest nudge completed 6 weeks of exercise, compared with 3.
savings decisions is to adopt whichever nudge moves saving rates closest