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The public notification of a product’s availability and related activities for its promotion, usually in the form of a paid announcement, which may be printed or broadcast.
Advertising types that impact on health care
• Physician advertising
• Prescription drug advertising In the US, the FDA regulates the pharmaceutical industry and the manner in which it promotes its products, and requires a “fair balance” in advertising, such that all activities must present an even account of the clinically relevant information, i.e., the risks and benefits, that would influence the physician’s prescribing decision.
• Abuse substance advertising for tobacco and alcohol


The public notification of a product's availability and related activities for its promotion Medical communication A public notice, usually in the form of a paid announcement, which may be printed or broadcast. See 'Coming soon advertising' Direct-to-consumer advertising, Institutional advertising, Introductory advertising, Remedial advertising, Reminder advertising, Sexist advertising. , Tobacco advertising.


n a paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor.


the making of public statements about services offered and facilities available in a professional practice. Personal advertisement in this way is frowned upon because of the risk that there will be misrepresentation and that it will unfairly attract business to the detriment of the client. The contrary view is that the public is disadvantaged because they will not be aware of the range of services offered and the fees attached to them. In most countries now, in which it used to be controlled by the registering authority, the scope of personal advertising is left to the discretion of the individual. Corporate advertising which advertises the profession as a whole is encouraged.
References in periodicals archive ?
Nonmonetary contributions included use of a billboard from attorney Volodor Kuzyk valued at $1,700; newspaper advertisement from attorney Tom Ward valued at $150; and lumber for signs from contractor Harold King valued at $200.
He said that two New Cusack Stand tickets offered for sale for pounds 300 in a newspaper advertisement yesterday were probably ten-year season tickets - which buyers are prohibited from selling for more than their face value.
Nonmonetary contributions include use of a billboard from attorney Volodar Kuzyk valued at $1,700; newspaper advertisement from attorney Tom Ward valued at $150; and lumber for signs from contractor Harold King valued at $200.
boy reported missing five months ago was located Friday at a Glendale homeless shelter after a woman spotted the boy's picture in a newspaper advertisement about missing children.
Hinting at taking action against those involved, the Pakistan Rangers, Sindh on Wednesday had termed the newspaper advertisements against unknown Rangers a conspiracy to harm the successful Karachi Operation.
Newspaper advertisements made up 80% of advertisement spending, amounting to 6.
CLAIMS in newspaper advertisements placed by the Save the Badger campaign have been criticised by the Advertising Standards Authority (ASA).
Dubai: A suspected thief, who allegedly chose her victims from newspaper advertisements seeking maids, has been arrested by Dubai Police.
In November 2007 the House of Commons Committee on Standards and Privileges forced Elfyn Llwyd MP, Hywel Williams MP and Adam Price MP to repay taxpayers' money used for newspaper advertisements at the time of the 2007 Welsh Assembly Elections.
A high street bank is printing newspaper advertisements in Polish to promote an account for immigrants.
In eighteenth-century Britain and North America, newspaper advertisements were the primary means of publishing accounts of troublesome people and requesting further information about them.
The license suspension and one-year probationary period imposed by the city came about after the municipality objected to Blue Rodeo's use of words such as Champagne and Budweiser in local newspaper advertisements.