In addition, they argue that making hard liquor
available in thousands of new outlets will lead to greater numbers of minors illegally buying liquor and increase drunken driving.
A researcher from the R&D centre estimated that consumption of hard liquor
would increase by 25-30% in 2004, reported the Finnish online news service YLE24, which quoted the Finnish newspaper Helsingin Sanomat.
We expect hard liquor
sales volumes to contract 2% over this period, reversing some of the market share gains it made in the last few years.
, as defined by the new rule, constitutes drinks that are more than 20 percent alcohol by volume or more than 40 proof.
Creating a public perception of parity among clearly different types of alcohol is the first step in the liquor industry's plan to erase any differences among beer, wine, and hard liquor
when it comes to taxation, licensing, and marketing,"
The concentration of alcohol in one glass of wine, one bottle of beer and one shot of hard liquor
is approximately the same, Streissguth notes.
Adding further confusion are TTB's inconsistent standards for beer, wine, and hard liquor
, and the abundance of products that increasingly blur those three traditional categories of alcoholic beverages.
In 1984, the committee limited the recommended intake to 3 to 4 ounces of hard liquor
, or 3 to 4 glasses of wine or bottles of beer.
Liquor Enforcement: 8 percent of the total gross sales by retail stores of beer, wine and hard liquor