The 'issuer' was referred to in the proposed measure as commercial establishment or business entity which issues gift certificate
, check, card, voucher or other similar instruments.
Recently, competition among such discount stores to buy tickets and gift certificates
has been intensifying.
The two most notable legislative trends over the past several years are (i) the increasing number of states that are exempting gift certificates
, gift cards, and other retail payment and loyalty products from their escheat laws, and (ii) the very recent adoption by a number of states of a business-to-business (B2B) exemption.