e-detailing


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e-detailing

(ē′dē′tal″ing)
The use of Internet-based resources to inform health care practitioners of newly marketed drugs, services, and technologies.
References in periodicals archive ?
Over time, e-detailing has progressed far beyond using the internet to detail drugs to physicians via e-mail.
With the arrival of devices such as the iPad, e-Detailing suddenly becomes viable.
Launched in November 2001, the e-Detailing service has provided useful information on a variety of drugs ranging from antihypertensives and antidiabetics to antitumor agents and antianxiety drugs, and supports medical professionals across Japan.
He points to connectivity applications (linking pharmacies to other players), the recruitment of patients for clinical trials and E-detailing (targeting doctors) as among emerging Internet uses.
amp; PARIS -- Quintiles, the world's leading biopharmaceutical services company, and Kadrige, the market leader in e-detailing and multichannel sales solutions for the pharmaceutical and healthcare industries, today announced the opening of the first Kadrige office in the U.
As more and more doctors migrate to physician-only websites, online sources of information and interactive formats, the use of e-detailing in marketing plans is expected to rise over the next two years.
Even more important is the fact that Pfizer recognised our BookVision CLM as a huge step forward how CLM and e-Detailing should look like.
Supplementing Sales Forces Efforts with e-Detailing
Their focus on the practical - and slow adoption of branded pharma apps and mobile e-detailing - is something marketers need to keep in mind to make their efforts balanced and effective.
amp; PARIS -- Quintiles, the world's leading biopharmaceutical services company, and Kadrige, the market leader in e-detailing and multichannel sales solutions for the pharmaceutical and healthcare industries, today announced a global alliance that brings innovative models to physician detailing to help biotech and pharmaceutical companies increase productivity, overcome complexity and more efficiently demonstrate value for their therapies.
The SFX Suite[TM] software has the ability to provide customized e-detailing messages based on Physician and representative feedback on marketing messages.