drug adoption
drug adoption
The acceptance by health care prescribers or managed care organizations of newly released medications.
References in periodicals archive
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First, drug adoption decisions may vary because MCOs may pursue different objectives (or strategies for value creation) and may draw different conclusions about the available evidence on drug performance.
We infer that objective benefit/cost criteria are not the only determinants of drug adoption.
As a result, two seemingly similar HMOs (same size, nonprofit status) will often make different decisions about drug adoption.
Thus, an HMO that wishes to forestall drug adoption may enlarge its P&T committee.
Another critical factor affecting obesity drug adoption and market penetration is the poor reimbursement policies for these drugs.
LaunchAdvantage - and the rest of our enhanced and expanded product suite - are designed to model the entire collection of forces that affect physician prescribing behavior and drug adoption - including product, payor, promotion and patient.
Factors that affect both volume and price growth will have an overall positive influence on novel drug adoption, with the first new drug expected to reach the market in 2003.
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