branding

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branding

An act performed in the context of a BDSM ritual which consists of burning and scarring of the flash of the masochistic partner by the sadist, in a sadomasochistic dyad.

References in periodicals archive ?

What is popular weakness of commonly accepted branding theory is what may be called the "all inclusive" approach.

Dynamic aspects of brand management

Nigeria has overtaken South Africa as the leading African branding nation.

Established brands in Africa hold their ground: Brand Africa's founder and Brand Finance Africa's Chairman, Thebe Ikalafeng, gives a perspective on the key trends in the 2015 BrandAfrica 100, a proprietary methodology based on the Geopoll, TNS consumer research and brand finance valuation

Brand width, depth and length distinguish the strategic branding options as follows:

B2B branding ... understanding its functional purpose is essential

Although researchers like Chapleo (2006) considers the brand management practices of higher education as similar to branding practices in service sector, however, others have suggested quite different branding practices for higher education institutions due to the much specific needs of higher education (Teeh and Salleh, 2011).

Investigating Customer - Based Brand Equity of Private Sector Universities of Pakistan

The reader gets interesting insights of different brands be it a brand like Maggi Noodles or a brand like Dettol soap, both which had to augment its generic branding strategy to a more focussed value proposition in order to meet changing consumers' expectations, driven by competition.

Branding in a Competitive Marketplace

A company developing a power branding strategy attempts to build multi-product/category brands with a global reach.

Necessity and Desire - Zufah Ansari shows how brands gain power

The concept of Branding holds tremendous importance since many years; it is the key to distinguish the goods and services from one to another.

A Study on the Association between Brand Awareness and Consumer/Brand Loyalty for the Packaged Milk Industry in Pakistan

Nineteen international branding practitioners and analysts, the majority from the UK, contribute 18 chapters examining the complex and emotive area of brands and branding.

Brands and branding

This article focuses on branding in the forest products industry, it examines corporate and product cobranding.

Brand association transfers between corporate and product building material brands: perceptions of homebuilders

Superbrands, is an independent authority on branding since 1993, with presence across 84 countries.

17 local brands make it to list of Superbrandes

Branding is something that we are all exposed to hundreds of times every day.

Branding blogs

Moreover, we intend to establish and to be able to demonstrate the relationship between competitiveness and branding at the SME's level.

The branding process assessment of Romanian SMEs

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