branding


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branding

An act performed in the context of a BDSM ritual which consists of burning and scarring of the flash of the masochistic partner by the sadist, in a sadomasochistic dyad.
References in periodicals archive ?
What is popular weakness of commonly accepted branding theory is what may be called the "all inclusive" approach.
Brand width, depth and length distinguish the strategic branding options as follows:
Although researchers like Chapleo (2006) considers the brand management practices of higher education as similar to branding practices in service sector, however, others have suggested quite different branding practices for higher education institutions due to the much specific needs of higher education (Teeh and Salleh, 2011).
The reader gets interesting insights of different brands be it a brand like Maggi Noodles or a brand like Dettol soap, both which had to augment its generic branding strategy to a more focussed value proposition in order to meet changing consumers' expectations, driven by competition.
A company developing a power branding strategy attempts to build multi-product/category brands with a global reach.
The concept of Branding holds tremendous importance since many years; it is the key to distinguish the goods and services from one to another.
Nineteen international branding practitioners and analysts, the majority from the UK, contribute 18 chapters examining the complex and emotive area of brands and branding.
This article focuses on branding in the forest products industry, it examines corporate and product cobranding.
Superbrands, is an independent authority on branding since 1993, with presence across 84 countries.
Branding is something that we are all exposed to hundreds of times every day.
Moreover, we intend to establish and to be able to demonstrate the relationship between competitiveness and branding at the SME's level.