advertising

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Advertising

The public notification of a product’s availability and related activities for its promotion, usually in the form of a paid announcement, which may be printed or broadcast.
Advertising types that impact on health care
• Physician advertising
• Prescription drug advertising In the US, the FDA regulates the pharmaceutical industry and the manner in which it promotes its products, and requires a “fair balance” in advertising, such that all activities must present an even account of the clinically relevant information, i.e., the risks and benefits, that would influence the physician’s prescribing decision.
• Abuse substance advertising for tobacco and alcohol

advertising

The public notification of a product's availability and related activities for its promotion Medical communication A public notice, usually in the form of a paid announcement, which may be printed or broadcast. See 'Coming soon advertising' Direct-to-consumer advertising, Institutional advertising, Introductory advertising, Remedial advertising, Reminder advertising, Sexist advertising. , Tobacco advertising.
References in periodicals archive ?
The advertiser maintained that its claim "Up to a 68% increase in the appearance of lash length!" was supported by an independent, 56-day study, which assessed the performance of the advertiser's product on 30 subjects ages 18-57.
Advertisers had no means of determining who was selling the apples, or what the current market price of the apples was.
Each correct, unaided, WOA advertiser recollection reported by each subject in phase two of the experiment was coded into one of four categories developed in the pretest: familiar-firm, one WOA advertisement; familiar-firm, two WOA advertisements; unfamiliar-firm, one WOA advertisement; unfamiliar-firm, two WOA advertisements.
The Advertiser reported that the paper's old press will be dismantled and shipped to Canada or sold for parts.
The FTC responded to those who argued that disclosing what the typical consumer could expect to achieve is impractical or extremely difficult by explaining that advertisers are not required to identify a typical consumer and then determine "with precision" what he or she would achieve with the product.
NTT Com screens affiliate sites that register with the DRM Video Affiliate service, and then uses Web-filtering technology to periodically monitor the sites, thereby providing advertisers with assurance that their ads will not appear on inappropriate sites.
No more do you hear of "editorial uncompromised by advertising." In fact, many newsletter publishers now have staff dedicated solely to securing online advertisers and sponsors.
Although advertisers may agonize, Nass says they can walk away from programming that might make viewers angry because "there are so many other places that buyers can put their money," from Web sites to old reliables like radio and billboards.
An advertiser receives numerous bills from its agency, listing every buy in the media plan and every adjustment to those buys.
However, the only people who see Facebook ads are those that Facebook's algorithms choose, based on advertisers' chosen criteria.
Which advertisers will appear is first determined by factors involving the search query itself.
New Delhi [India], August 5 ( ANI ): Vidooly, a video intelligence startup on Friday launched a "Brand Safety" tool for advertisers, brands and agencies globally, whereby a brand's ads are displayed over or associated with content that violates the brand guidelines or brand philosophy.