Oakes and Pollak (1999) studied the effects of the herbicide Tordon 75D and its components 2,4-D and pidoram on the oxidative functions of mitochondria and showed that inhibition of oxidation was caused solely by the surfactant present in the formulation.
Effects of a herbicide formulation, Tordon 75D[R], and its individual components on the oxidative functions of mitochondria.
At least that's what Indianapolis-based Dow AgroSciences found with their two-spot radio series touting the benefits of Tordon 22K herbicide in controlling musk thistle in pastures.
Placing Tordon in an upscale setting like a nice restaurant reinforces the key benefit that cattle will find a clean pasture desirable," says Margie Graber, account executive at Bader Rutter & Associates, Brookfield, Wisc.
This is not the first time the agency has wrapped humor around Tordon for effect.
Radio works well because Tordon 22K is a mature brand with high awareness.
Then we can stress the financial and aesthetic benefits of using Tordon 22K and having clean pastures.
We timed the ads to when producers think about buying Tordon 22K.