adjective Referring to a permanently youthful appearance or to a perma-youth—a person who has had multiple cosmetic procedures to erase the effects of ageing noun (1) An appearance of youthfulness maintained over time through cosmetic surgery (2) A person who maintains a permanently youthful attitude or appearance
It promises to show how food can contribute to good looks and longevity through nutritional habits and lifestyle without pandering to today's Perma-Youth culture.
The battle for "perma-youth" is apparently driving hordes of women - and men - into the cosmetic surgery clinics and later on to the psychologist's couch.