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A constellation of activities, such as advertising and other forms of public dissemination of information, intended to maximise the advertising party’s marketshare of a particular service or product.


Medical practice A constellation of activities–advertising, giving of labeled trinkets–pens, mugs, etc and other forms of public dissemination of information, to maximize advertiser's marketshare for a particular service or goods. See Advertising, Cigarette marketing, Detailing, Yellow professionalism.

Patient discussion about marketing

Q. why these home pregnancy tests sell in market… I checked my hormone to check my pregnancy and it showed positive but on meeting my doctor it turned up to negative……I am depressed and as well angry, as why these home pregnancy tests sell in market…….why can’t they tell the right and how come doctor tell it right?

A. My dear Olivia, I am sorry about you and these home tests which had depressed you…See…….these home pregnancy tests give the results based on the hormone present or absent only and if it is showing present then may be your hormone had rise for some other unknown reason, which these tests at home confirm to your joy…….but provided you buy the one which is famous for its right result. Doctors too check the same hormones but they do not check for your hormone presence but they find the amount presence and also why this amount with other tests and observation, they confirm right.

Q. I wish to know the drugs available in the market for the treatment of manic depression? I am in manic depression and my doctor prescribes different meds during my visit. Out of my own interest, I wish to know the drugs available in the market for the treatment of manic depression?

A. Yes, many drugs are available in the market for the treatment of manic depression. But the effect of each medicine differs from individual to individual and stage to stage. Some of the meds are mood stabilizers (Lithium (Lithobid)- the oldest, valproic acid(Depakote), Lamotrigine(Lamictal), Gabapentin (Neurontin), Oxcarbazepine (Trileptal) are available. Some antidepressants are also prescribed to reduce the symptoms. They are Prozac, Effexor,etc. Some antipsychotic drugs are also prescribed like Olanzapine(zyprexa), Clozapine(clozaril) . As all these drugs are now used in bipolar prescriptions, a general thinking comes for the large number availability of drugs in market.

More discussions about marketing
References in periodicals archive ?
NEXT BIG THING Generation 3 CDN Products at Cisco--ensuring that there is a Media Optimized Network to deliver any content over any network to any device to support any business model.
ANOTHER good place to see next big things in Coventry is The Jailhouse - or the next very loud things at the very least.
The next big thing was the "teitaku wedding," a casual wedding in a gracious private home rented for the occasion.
Storage management is going to be the next big thing in storage.
Whatever the verdict you can guarantee that the Next Big Thing in fashion will be something you wore first time around in your late teens (and it didn't suit you then either when gravity played no part in your bodily appearance).
In a vote of confidence that nanotechnology might be the next big thing, Congress has passed the 21st Century Nanotechnology Research and Development Act.
But at least take a look at what could be The Next Big Thing at
On the heels of Monster Wings[TM], the largest chicken wing on the market, and the next big thing in wings[TM], Pierce Chicken[R] has taken innovation even further with a unique Fryable, Buffalo Style Glazed Monster Wing variety.
The organisations on the look-out for the next big thing were NESTA (the National Endowment for Science, Technology and the Arts), TEChINVEST, Merseyside Special Investment Fund and the Arts Council.
[] The next big thing?--Cameraphones will soon offer megapixel resolution, and retailers are taking notice.
This spirit of sharing calls to mind Linux, Apache and Mosaix -- I see a [change in] the way ideas get distributed, and I think the next big thing will be communicated that way.
A weather channel, on the other hand, hardly seemed like the next big thing. But while much-hyped cable ventures like CBS's arts-and-culture network came and went, The Weather Channel figured into the daily routine of more and more viewers.