NASCAR Effect

The displaying of innumerable logos or advertising images on an article of clothing, Web site, or other object, à la NASCAR, a phenomenon that led to a coinage of uncertain utility which, in the context of medical practice in the US, refers to the displaying of the logos of the dozens of health plans a particular doctor’s office accepts as payment for his fees and services
Segen's Medical Dictionary. © 2012 Farlex, Inc. All rights reserved.
References in periodicals archive ?
BEWARE OF NASCAR CLUTTER A logo-happy approach to smartphones and tablets, though, would run the risk of confusing consumers with what some experts call the NASCAR effect.
NASCAR effect: A collection of award icons, banners, webrings, and ads that clutter the bottom or top of a webpage.