mass customisation

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mass customisation

The efficient and reliable production of goods and services according to the highly personalised needs of individual consumers.
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References in periodicals archive ?
This mode of thinking has been reflected in mass customization of furnishings.
Companies will need to take advantage of this shift, combining multiple technologies to master mass customization and capitalize on personalized product and service demand.
A CPS infrastructure ensures the key factors which are required for mass customization such as flexibility, modularity, and Internet.
Mass customization, which is a combination of mass production and customization, refers to a business strategy that provides tailored products or services, allowing individual consumers to create these based on their specific needs and wants (Fiore, Lee, & Kunz, 2004).
"With the HP Indigo 8000 digital press, our customers are able to leverage proven HP Indigo print quality, doubled speed and sophisticated automation to meet strict brand standards, optimize supply chains and produce mass customization for sales-boosting campaigns."
Automaker Daihatsu Motor Co., Ltd, (Daihatsu) is one of the first manufacturers to deliver on the 3D printing vision of mass customization of end-use parts, collaborating with Stratasys and top local designers.
However, mass customization is mostly related to tangible products and to manufacturing processes, whereas customization in services is studied only marginally [4].
Velvet Jet combines experience in ink development with experts from the textile industry in order to meet the industry's' needs for mass customization of digital prints on textiles.
Mass customization origins: mass or custom manufacturing?, International Journal of Operations & Production Management 22(3): 314-328.
office just moved to Rocky Hill, Conn.) has applied Industry 4.0 principles to production of individualized products in series production--also called "mass customization."
In this paper, the integration of product configuration systems (also called configurators) and group technology is explored for mass customization environment.
So, many logistics enterprises begin to explore the way that can meet the specialized service [1], change the logistics service mode, and even attempt to provide mass customization logistics service (MCLS) instead of only mass logistics service.