References in periodicals archive ?
This will be made possible by the integration of our exceptionally granular hyperlocal data into the 360 Polaris platform, and we look forward to helping them achieve the standards expected by their impressive client base.
hyperlocal tourism issues we'll be discussing on 26th April," concluded
Scholars who have examined hyperlocal journalism (Firmstone and Coleman, 2014; Harte et al.
Unfortunately, the growth in the hyperlocal market has too often been viewed solely through the prism of the failures of legacy media companies.
According to industry analysts, hyperlocal delivery start- ups like PepperTap, BigBasket and Grofers have been feeling the heat of a slowdown in investment as they went in for reckless expansion plans only to end losing money on every delivery.
That is where hyperlocal deals delivered through an app play a key role.
Hyperlocal news, for those who aren't familiar with it, is news from your backyard--think coverage of your kid's soccer game or the neighborhood block party.
But everything we do, whether it's deep linking, hyperlocal marketing, snacking on con- tent or mingling with millennials, it all goes down to two important points; the creativity we put into our executions and the abilities we develop to measure our suc- cess.
Hyperlocal Marketing -- a nicer word for 'local creep' enables marketers to tap into this and use a smartphone's GPS data to geographically target audiences for the purpose of delivering relevant ads.
Young Rewired State's new Hyperlocal programme is an extension of this festival.
With the rise of the internet, and cable and satellite channels to get live content to viewers in addition to traditional means of broadcast, huge opportunities have risen to broadcast hyperlocal or specialised events to smaller, much more targeted viewing audiences.
Measured by the fates of hyperlocal news sites like Patch, Citysearch and Sidewalk, the hyperlocal experiment for online news hasn't worked out.