Farlutal

Farlutal

A brand name for MEDROXYPROGESTERONE.
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Under licenses with Western pharmasEndoxan, Holoxan, and Mesna (Baxter); Estracyt, Farlutal, and methotrexate (Pfizer); and DC Bead (BTG), SciClone also markets in China 7 oncology treatments
Adverts by Farlutal (Farmitalia), Lindiol (Organon) and Novulon (Johnson & Johnson) sought to awaken medical interest and advised that a "vast literature on this speciality is available to the medical class." At the time, the new strategy of the pharmaceutical industry was to invest in ethical propaganda, targeted directly at physicians (18).