Change4Life

Change4Life

The title of a UK Government advertising campaign which began in 2009 in response to the rise in obesity, with the hope of inspiring a societal movement to prevent obesity by encouraging people to eat better and exercise more.

Change4Life targets anyone with a stake in preventing obesity, including Government, business, healthcare professionals, charities, schools, families or individuals. Change4Life first targeted young families with childen aged 5–11 years and has expanded to parents of 1­–4-year olds and new parents with babies (Start4Life).
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TO claim your Quick Reads 64-page glossy Change4Life cookbook simply cut out the voucher, right, and take it along to the customer service desk at your nearest participating Asda Store (excluding Asda Living) until Saturday Jan, 21, 2012.
People are being asked to sign up to the Change4Life campaign to get their own action plan to eat healthier and do more exercise when they may be deterred from doing so in the cold weather.
The Mirfield Free Grammar students received a certificate from Health Secretary Andy Burnham after they helped spread the Change4Life message.
Change4Life is encouraging parents to Make a swap when you next shop and switch to lower sugar alternatives to help reduce their childrens sugar intake from some everyday products, such as sugary drinks, yogurts and breakfast cereals.
The Change4Life campaign is encouraging parents to change their shopping habits.
The comments come as Public Health England (PHE) launched its latest Change4Life initiative alongside Disney UK - Train Like a Jedi.
Change4Life, run by Public Health England to tackle the country's obesity crisis, has joined forces with Disney to launch this year's '10 minute shake up campaign'.
To celebrate Change4Life and Disney's new 10 Minute Shake Up campaign you can claim a bottle of Volvic Natural Mineral Water at Tesco for FREE.
The Change4Life website at www.nhs.uk/ Change4Life/Pages/local-change-for-life-Change4Life/Pages/local-change-for-lifeactivities.aspx lists a range of local activities.lists a range of local activities to choose from by entering your postcode and number of children and selecting an indoor or outdoor activity you like.
Keeping families healthier is something Change4Life is passionate about and with its latest Sugar Swaps campaign it aims to help families cut down on their sugar intake.
The Change4Life scheme launched this month by Public Health England encourages parents to cut down the amount of sugar their children consume by making one or more simple swaps.