He said it was a "dream come true" to be bringing back Cains
beers and to be breathing new life into the Victorian brewery building.
And he said: "I remember the Cains
brand, and the yellow logo, and how huge it was to Liverpool.
As executive editor, Cain
will be responsible for the channel's content, including videos and commentary, and excerpts from his daily radio show, among other things.
The brothers originally applied for membership in 2002 after acquiring Cains
but, despite satisfying the IFBB's four main criteria, were turned down 18months later after the organisation introduced a new rule that applicants must have been in continual ownership for 10 years.
The company headquarters will be at the Cains
' brewery in Liverpool.
told an employment tribunal he decided to set his boss up after he discovered he had joined a wife-swapping website.
Yesterday lunchtime workers gathered at Doctor Duncan's to urge drinkers to boycott Cains
beer until they receive the money owed.
"We thought, why not capture that passion straight from the pub and turn The Brewery Tap into a studio for the day?" Radio City station manager Richard Maddock added: "Cains
Brewery and its beers are as representative of the city as Liverpool and Everton Football Clubs.
Production of beer at Cains
' landmark Stanhope Street site, off Parliament Street, stopped the week before last.
"Where there may still be issues occurring is where they have a middle-man distributor between Cains
and the customer.
The order follows a successful presentation by Cains
, owned by brothers Sudarghara and Ajmail Dusanj, at the National Beer Wholesales Association trade show in Las Vegas earlier this year.
On Friday, the Bank of Scotland refused to provide money for Cains
' plans and the decision plunged the company's immediate future into doubt.