breakfast cereal

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breakfast cereal

A dry, often lightly toasted grain (oat, wheat, corn)-based food product, soaked in milk, consumed by many as part or the entirety of their morning ripast.
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References in periodicals archive ?
There has been rise in overall consumption of breakfast cereals among teenagers as compared to middle aged and aging population.
Geographically, North America, led by sales from the US, accounted for the largest share in the breakfast cereals market and was valued at USD 13.9 billion in 2012.
All-Bran is a very high-bran, high-fibre, wheat breakfast cereal manufactured by the company which is marketed as an aid to digestive health.
"To take advantage of the potential benefits of breakfast it is important that a distinction is made between promoting a nutrient-rich, healthy breakfast choice, such as breakfast cereal, as opposed to simply promoting breakfast." Another study by researchers at Oxford Brookes University found that simply eating breakfast cereals for at least one meal a day led to significant and sustained weight loss," concluded the report's authors.
Children deserve to be marketed products that are healthier to them than what is being marketed now." Other breakfast cereal brands have changed their products by adding fiber, increasing vitamin supplements, and decreasing sugar content.
The CPW Innovation Center will bring together expertise from NestlE[umlaut] and General Mills in the field of breakfast cereals. The Center will further build on General Mills' technical strengths and NestlE[umlaut]'s 50 years of R&D experience in Orbe, as well as on both partners' know-how in food processing technologies.
Most breakfast cereals are fortified with 10% to 30% of the Daily Value (DV) for many vitamins and minerals.
"To our knowledge, no prior reported study looked at the impact of breakfast cereals on heart failure risk in a large cohort," Dr.
By not taking portion size into account, this article unfairly demonises many breakfast cereals.
We've already written a lot about the virtues of cold breakfast cereals, but recent studies have come up with even more good reasons to chow down on those "grrrrrreat!" grains, not only in the morning but for late-night snacks as well.
Lower moisture fruits like raisins, dates and dried cranberries were used to give some fruity punch to breakfast cereals in the past.