The company is part of the Swedish media group Bonnier AB's business area Bonnier Magazine Group
Built by the R&D task force of global publishing powerhouse Bonnier Magazine Group
, Mag+ was spun out as an independent company in 2011.
The Swedish media group Bonnier AB announced on Monday (22 May) that its magazines unit Bonnier Magazine Group has agreed to acquire 50% of the share capital of US magazine publisher World Publications LLC.
Under the agreement Bonnier Magazine Group can also choose to increase its holding over time.
We have a strong position in Scandinavia and have been looking for an opportunity to establish a presence in the US market," said Jonas Bonnier, vice executive president of Bonnier AB and president of Bonnier Magazine Group.
New York, NY - Bonnier Magazine Group and Time Inc.
Jonas Bonnier, Chairman of the Bonnier Magazine Group, said: "We are extremely pleased to have reached an agreement that elevates Bonnier to the highest echelon of consumer publishers nationwide.
NEW YORK -- World Publications CEO Terry Snow announced today a partnership with the Bonnier Magazine Group that positions World to become a substantial player in the U.
Jonas Bonnier, Executive Vice President of Bonnier AB and President of Bonnier Magazine Group, shares Snow's enthusiasm.