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self-concept
(redirected from self-concepts)

   Also found in: Dictionary/thesaurus, Wikipedia 0.01 sec.
self-concept
n.
An individual's assessment of his or her status on a single trait or on many human dimensions using societal or personal norms as criteria.

self-concept,
the composite of ideas, feelings, and attitudes that a person has about his or her own identity, worth, capabilities, and limitations. Such factors as the values and opinions of others, especially in the formative years of early childhood, play an important part in the development of the self-concept.

self-concept,
n the composite of ideas, feelings, and attitudes that a person has about his or her own identity, worth, capabilities, and limitations.


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While individuals may have an overall sense of self-concept, research suggests that holistic self-concept is actually a complex construction of many domain-specific sub-categories, such as academic, social, or psychological self-concepts (Gest, Rulison, Davidson, & Welsh, 2008; Harter, 1996; Shavelson & Bolus, 1982).
The influences of the dominant culture occurring through institutionalized racial practices may have a negative effect on the self-concepts of minorities (see Twenge & Crocker, 2002).
There are a variety of self-concepts which could be useful to marketing communication.
 
 
 
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