market


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market

A popular term for the number of potential consumers of a product or service, which is defined by geography, industry, demographics or other means of commonality.
References in periodicals archive ?
According to its study, "Ethnic Marketing in Financial Services: 2001-2002," ethnic markets account for a significant proportion of the total market for insurance and banking products.
If you address the cultural and language needs of customers, have a better understanding of the quality of business and have the capability to serve them, success in this market will follow," said Raymond Celaya, assistant vice president of emerging markets for Northbrook, Ill.
The LI research report consists of the future market trends of network technologies such as LTE, WiMax, DSL, PSTN, GSM, GPRS, WLAN, VoIP, NGN, and others.
4 LAWFUL INTERCEPTION: MARKET SIZE, ANALYSIS, & FORECAST BY NETWORK TECHNOLOGY 36
In particular, the Board has considered the number of competitors that would remain in the markets, the relative shares of total deposits in depository institutions in the markets ("market deposits") controlled by BancWest and CFB, (11) the concentration levels of market deposits and the increases in these levels as measured by the Herfindahl-Hirschman Index ("HHI") under the Department of Justice Merger Guidelines ("DOJ Guidelines"), (12) and other characteristics of the markets.
The Department of Justice also has conducted a detailed review of the competitive effects of the proposal and has advised the Board that consummation of the proposal would not have a significantly adverse effect on competition in these markets or in any other relevant banking market.
Steve Mills, market analyst, market and customer research, John Deere Agricultural Marketing Center, Lenexa, Kan.
AM: What is the role of market research in your company?
The market technology has enormous potential to help us address the most important questions we think about.
MARKET WIND TUNNELS To get a sense of how future-predicting markets operate, consider the Iowa Electronic Markets, which is based at the University of Iowa in Iowa City.
Siegel notes that eight of the 73 markets tracked by MGIC are currently experiencing "soft" or "weak" single-family housing market conditions.
In the first quarter, only one market had the "current conditions" component of its rating changed.