ethnocentrism


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eth·no·cen·trism

(eth'nō-sen'trizm),
The tendency to evaluate other groups according to the values and standards of one's own ethnic group, especially with the conviction that one's own ethnic group is superior to the other groups.
[G. ethnos, race, tribe, + kentron, center of a circle]

ethnocentrism

[eth′nōsen′trizm]
Etymology: Gk, ethnos, nation, kentron, center
1 a belief in the inherent superiority of the "race" or group to which one belongs.
2 a proclivity to consider other ethnic groups in terms of one's own racial origins.

eth·no·cen·trism

(eth'nō-sen'trizm)
The tendency to evaluate other groups according to the values and standards of one's own ethnic group, especially with the conviction that one's own ethnic group is superior to other groups.
[G. ethnos, race, tribe, + kentron, center of a circle]

eth·no·cen·trism

(eth'nō-sen'trizm)
Tendency to evaluate other ethnic groups according to values and standards of one's own, especially with conviction that one's own is superior to others.
[G. ethnos, race, tribe, + kentron, center of a circle]
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References in periodicals archive ?
2 Delimitation of racism from ethnocentrism and xenophobia
Previous researchers on the consequences of consumer ethnocentrism have divided product judgment and willingness to buy into two categories, domestic and foreign.
In Cameroon, the problem of ethnocentrism is a real canker worm that has eaten deep into the fabric of society.
Ethnocentrism is the belief in the superiority of one's ethnic group (Krayer, 2013); while Shimp and Sharma (1987) distinctively say that it is "the beliefs held by consumers about the appropriateness, indeed the morality of purchasing foreign-made products and loyalty of consumers to the product manufacturers in their home country.
The main aim of this paper is to adopt the systematic review approach as a tool for highlighting, mapping and assessing the existing intellectual achievements (Lee 2009), as well as to specify a research question to develop the present body of consumer ethnocentrism knowledge further.
The objectives of this research were to examine the link between perceived saliency of product origin information and consumer ethnocentrism, and explore the role of product specificity in this relationship.
Though a number of studies have been undertaken in both the developed and developing countries to investigate incidence of consumer ethnocentrism and its antecedents, it is unfortunate that very little research work has been done in Indian context.
The use of the consumer ethnocentrism and consumer animosity scales in Iran: a research note.
In this study, the concepts related to consumer lifestyle, ethnocentrism and their effect on consumer behavior are investigated; Study is made of the following sections.
In a very early work Sumner (1906) defined ethnocentrism as scaling and rating issues and things based on one's own group culture and perspective and all other groups are scaled and rated with reference to it.
Additionally, consumer ethnocentrism highlights the moral element of consumer behavior, and implies that consumers will be hesitant to buy imports, as doing so is perceived to be unpatriotic and detrimental to the domestic economy and employment (Supphellen & Gronhaug, 2003).