You don't have to be a prophet to predict an emotional response
from our lawmakers regarding the US media," he said.
Healing the Angry Brain by Ronald Potter-Efron is a remarkable examination of emotional response
in the brain.
These philosophers taught ways of thinking differently about negative life events in order to change ones emotional response
to the events.
This study examines the effects of trust and consumer emotional response
to advertisements on brand evaluation in an online social media context.
In this study, we explored the relationships among the personality characteristics, coping style, and negative emotional response
of survivors of the Wenchuan earthquake.
After reading each of four separate ambiguous teases posted on a simulation of "their" Facebook wall, the participants completed a questionnaire assessing their emotional response
to the tease and their behavioral responses to the teaser.
The aroma, taste, and anticipated caffeine kick all contribute to a positive emotional response
to the action.
Emotions are closely linked to perception and very often our emotional response
really helps us deal with reality," says senior study author Maria N.
NUREMBERG, Germany -- GfK has integrated EMO Scan, its award-winning biometric measure of emotional response
, into its market-validated ad testing system.
After a stroke, which damages the limbic system, we see abnormalities of emotional response
, such as inappropriate crying or laughing, easily provoked rage, unwarranted fear, anxiety, and depression, and excessive sexual interest.
Brain scan studies showed how chronic pain emerges as a result of an emotional response
to an injury.
Author Dan Hill, founder and president of a research-based consulting firm, discusses how emotions rather than logic drive consumer behavior, and offers strategies for business leaders and creative professionals to harness emotional response
to marketing campaigns.