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Drug Rep

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Drug Rep
A drug company employee who has regular contact with prescribing physicians and often works on commissions; drug reps provide details on the company’s products, biasing the information they provide toward the drug company’s agents and against that of other companies

drug 'rep'
Pharmaceutical industry A drug company employee who has regular contact with prescribing physicians; DRs provide details on the proper administration of new agents, and usually try to have the physician change prescribing practices in favor of the DR company's agents; some say that drug reps' only function is to provide “sponsored”/free meals. See Detailing.


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At the last CPD meeting he attended (which, thankfully, I didn't) he says they were treated to sandwiches made by the drug rep herself.
Drug reps are lately finding that the doors to hospitals and clinics are closing, and pharmaceutical marketers are dealing with a much more aggressive regulatory environment.
I believe that everyone agrees that prescribing a medication because the drug rep took us to dinner is unethical and unwise.
 
 
 
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