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consumerism |
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consumerism a policy dedicated to promoting the interests of consumers as a whole. |
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? Mentioned in | ? References in periodicals archive | |
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| Also, "aspects of consumerism like engagement models, cost and quality transparency, and choice and convenience mechanisms, are being layered onto what we traditionally thought of as products like PPOs [preferred provider organizations] and HMOs," said Tom Richards, senior vice president of product for Cigna Healthcare. The author examines her thesis of the "irresistible Americanization of Europe" with reference to a number of innovations including the introduction of supermarkets and chain stores, the popularity of Hollywood films and celebrities among European audiences, the spread of service associations such as Rotary, the adoption of big brand marketing and the general inculcation of consumerism among the mass of the population. 1) However, Joel Spring's new book sharpens the analysis by exploring how the promotion and marketing of the ideology of consumerism led to the creation of our current "consumer state", thanks to the efforts of an unholy alliance (he calls it a "marriage") among schools, the U. |
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