bandwagon effect


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bandwagon effect

A type of herd mentality in which a belief or trend cascades and becomes increasingly popular as more people “climb on board” and subscribe to belief or trend, regardless of personal convictions and scant evidence the bandwagon’s validity; people often climb on bandwagon to be on the winning or popular side.

bandwagon effect

(band′wag″ŏn)
A method of making decisions based on people's perceptions of what others have decided whether or not they have made a thoughtful choice. It is decision making based on peer pressure.
References in periodicals archive ?
This could be indirect proof of the fact that part of the group of PD switchers was affected by some sort of postelection bandwagon effect.
With smaller thresholds, a single event like the alleged attempt of rape on a university campus may trigger a series of events that may produce a bandwagon effect.
This bandwagon effect in Europe has never been properly investigated, yet it is likely a major force in the huge bias against Israel.
H6: The impact of the intention to use wikis will be intensified when the bandwagon effect appears.
This ignorance extends to the Middle East and Islamic world, in particular, in part because of the bandwagon effect and in part because there is a lack of education in America about the people and the region.
By the bandwagon effect, we refer to the extent to which the demand for a commodity is increased due to the fact that others are also consuming the same commodity.
Adding to the bandwagon effect, business journals and other press reported that influential leaders were getting more and more of their ideas from reading blogs.
11) This is a predictable bandwagon effect, not to be ignored--but such claims are often not plausible, never mind adequate.
She said: "It is an insensitive time to make these comments and there seems to be a bandwagon effect now with companies moving call centres abroad.
A devaluation which goes too far cannot be excluded because of the bandwagon effect, a loss of confidence in the markets as a consequence of the "twin deficit," a diversification of financial investments, etc.
The lack of canvassing also led to a very low numbers of window posters - another tool in generating awareness of the election and a bandwagon effect.