Teams will play on Manila's Hyper Courts on September 7 atop the superhero-style renderings of LeBron James, Kobe Bryant and other
Nike and Jordan Brand signature athletes.
For example, young millennials and Gen Zs with generous parents and relatives will do anything to grab a pair of pricey
Nike X Off-white shoes that combine the sporty appeal of
Nike and the fashion and creative genius of Virgil Abloh.
"If I, one of
Nike's most widely marketed athletes, couldn't secure these protections, who could?
The doodle, apparently, did grow on Knight:
Nike trademarked the Swoosh in June 1971.
Companies like
Nike and Adidas pay tens of millions of dollars for the exclusive right to outfit high-profile college programs like Duke, meaning their athletes are required to wear uniforms and shoes made by the team's sponsor.
It has a customisation space that provides the opportunity to personalise
Nike items all year round.
The new record came 10 days after
Nike unveiled a sweeping new "Just Do It" marketing blitz featuring Kaepernick, who has been effectively blacklisted from the National Football League after protesting racism in law enforcement.
Coach Carlos Queiroz took the
Nike statement and ran with it, calling the American company "arrogant," demanding an apology and asserting that
Nike's action "has been a source of inspiration for us."
"Sanctions applicable to
Nike have been in place for many years and are enforceable by law," the statement continued.