flavor

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fla·vor

(flā'vŏr),
1. The quality (influenced mainly by odor) affecting the taste of a substance.
2. A therapeutically inert substance added to a prescription to give an agreeable taste to the mixture.
[M.E., fr. O. Fr., fr. L.L. flator, aroma, fr. flo, to blow]

flavor

(flā′vor)
1. The quality of a substance that affects the sense of taste. It may also stimulate the sense of smell.
2. A material added to a food or medicine to improve its taste.

fla·vor

(flā'vŏr)
The quality (influenced mainly by odor) affecting taste of a substance.
[M.E., fr. O. Fr., fr. L.L. flator, aroma, fr. flo, to blow]
References in periodicals archive ?
Where are the growth opportunities in a natural flavours market forecast to reach 165,000 tonnes by 2015?
What is the size of the market for natural flavours in the key product categories of soft drinks and yogurts and desserts and how fast is demand growing in confectionery and ice cream?
Natural flavours are one of the most dynamic food ingredient markets, offering significant growth to suppliers and manufacturers.
New Clearly Canadian sparkling flavoured water is available in six natural flavours including, Blackberry, Cherry, Strawberry Melon, Peach, Raspberry Cream and Orange Pineapple.
The new packaging will also clearly communicate to the consumer that the product is preservative free and contains all natural flavours.
Inspired by European cafe sodas, and combined with the mystique of the Orient, Tre Limone is made with lemon juice, natural flavours and a blend of ginger and spices.
The ultra modern shrink-sleeve label design features large splashes of colour that depict the product's refreshing natural flavours.
Fruits Alfresco is a mix of sun-ripened completely natural flavours seasoned by the sun sundried tomatoes, black pepper, roasted garlic, olives, bell peppers, red onion, wheatgrass and basil.
The Ingredients division of Bestfoods UK Ltd, Burton Plant, Wellington Road, Burton-on-Trent, Staffordshire, tel:0128 351 1111, are extending their best-selling 7 Series range of bouillon mixes, with the launch of six new varieties incorporating natural flavours.