marketing (redirected from Merchandise marketing)

marketing,

n the set of activities directed at facilitating and consummating exchanges. The following three elements must be present to define a marketing situation: two or more parties who are potentially interested in exchange; each party possessing things of value to others; and each party capable of communication and delivery.

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marketing Medical practice A constellation of activities–advertising, giving of labeled trinkets–pens, mugs, etc and other forms of public dissemination of information, to maximize advertiser's marketshare for a particular service or goods. See Advertising, Cigarette marketing, Detailing, Yellow professionalism.