Joe Camel

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A cartoon character/mascot for Camel cigarettes, who was integral to R.J. Reynolds’ advertising campaign for the brand from 1987 until 1997.
References in periodicals archive ?
The researchers reported that 6-year-olds were as likely to match Joe Camel with a pack of cigarettes as they were to match the Disney Channel logo with Mickey Mouse.
This is a step backward in the noble crusade against Joe Camel and the Marlboro Man.
12, 2010 /PRNewswire-USNewswire/ -- Joe Camel may have been put out to pasture, but his spirit lives on in R.
5 million gift on Friday from the estate of Joe Camel - the cartoon character and commercial symbol that R.
In fact, Joe Camel was my best friend, I miss those billboards,'' he said.
Who can forget the ultra cool Joe Camel images or the rugged Marlboro Man campaigns?
Next year, however, the Joe Camel paint job will give way to a red-and-white scheme and the Winston ``No Bull'' logo.
Over the past 10 years while building the Boycott, Infact also organized retailers to remove Marlboro Man and Joe Camel ads; produced and distributed numerous exposes including the award-winning documentary film Making a Killing: Philip Morris, Kraft and Global Tobacco Addiction; confronted corporate decision makers at annual meetings and other public events; raised awareness of tobacco transnationals' global abuses; educated political leaders from every region; and generated worldwide media exposure.
has agreed to pay California communities, including Ventura County, $10 million in damages for its now-retired Joe Camel campaign.
With Joe Camel history as the symbol of smoking, R.
If they can nail Joe Camel for pushing tobacco on kids, they can nail Hollywood for pushing sex and gore on kids.