focus group

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focus group

A group of people from a particular population who are asked by a trained facilitator their opinions and beliefs about a particular subject which is of interest to the population from which they were selected. The NHS uses focus groups to assess staff opinion on how a Trust is progressing towards achieving a particular goal (e.g., implementing the Improving Working Lives initiative).

fo·cus group

(fō'kŭs grūp)
Small group of people gathered together for purpose of identifying and discussing points of view about topic; discussion led by facilitator from outside the group.

fo·cus group

(fō'kŭs grūp)
Small group of people gathered together to identify and discuss points of view; discussion led by outside facilitator.

focus group,

n a demographic target group of people used to gather opinions or data descriptive of the population represented by the sample selected.
References in periodicals archive ?
Micro Focus Testing Solutions Help iPass Deliver Quality and Always-on Connectivity to Enterprise Mobile Workers
The demonstration activity will focus testing on the primary components.
After careful analysis of research results and focus testing of existing brands and conceptual offerings, Delhar created a new brand -- a brand that would represent a considerable departure from offerings currently on the market," says a spokesman.
INSIGHT Enterprise is the only solution that empowers management with the capability to focus testing on the specific business assets that they define as most critical to their operations.
By using the UNH-IOL as an independent lab or as an extension of internal testing labs, member companies have an economical way to test their products against existing profiles, and direct involvement on where to focus testing in the future.
Unlike traditional performance testing where only server metrics are collected, Silk Performance Assurance enables performance engineers and developers to seamlessly detect and resolve issues throughout the development cycle," said Rich Novak, president and GM of the Micro Focus Testing and Application Management Division.
From our focus testing, we know that users are impressed with the results generated by Lumifi's contextual analysis engine.
Our product gives management, development teams, and QA a view into quality trends, allowing teams to make smarter decisions, such as where to focus testing efforts, code refactoring, and long term risk avoidance.
Nationwide focus testing of sports videogamers produced a clear message: gamers applaud the Midway Sports trademark arcade-style gameplay and intense action but also want to experience their favorite teams, players, and stadiums in an authentic professional sports context.
Nationwide focus testing of sports videogamers produced a clear message: gamers applaud Midway Sports trademark arcade-style gameplay and intense action but also want to experience their favorite teams, players, and stadiums in an authentic professional sports context.