Enviga


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Enviga

A green tea- and caffeine-infused soft drink co-produced by Nestlé and Coca-Cola, which is said to increase calorie burning.
References in periodicals archive ?
Ferruzzi is a co-patent holder for a weight-maintenance drink that contains tea and caffeine and that was the basis for Coca-Cola's Enviga drink.
Feb 27 - Coke, Nestle and Beverage Partnership Worldwide (BPW) have agreed to pay US$650,000 to 27 US states over what Connecticut Attorney General Richard Blumenthal called "questionable claims" that their Enviga green tea beverage would "burn extra calories resulting in weight loss".
In 2007, the group sued the company over claims that its Enviga brand burns more calories than it consumes, resulting in weight loss.
Nevertheless, it's the enticing claim of the e-book The Negative Calorie Diet and a drink called Enviga.
To support the fast-growing tea category, CCNA delivers Enviga, a sparkling green tea that has been proved to burn calories and gently invigorate the metabolism to increase calorie burning; Gold Peak, a premium ready-to-drink iced tea with a timeless, classic flavor; and the growing Diet Nestea line, including appealing Diet Green Tea with natural citrus flavor and White Tea Berry Honey Flavored Tea, says the spokeswoman.
The calorie-burning drink Enviga from Coca-Cola contains caffeine, calcium and epigallocatechin gallate (EGCG), a potent green tea active.
This year Enviga was launched nationally by Beverage Partners Worldwide, a joint venture of The Coca-Cola Co.
The new contract will also see Nestle license its Nestea and Enviga brands to Coca-Cola Co.
Nestle has licensed its Nestea and Enviga brands to The Coco-Cola Company in the US and to BPW for the rest of the world.