Top management support, including a strategic customer relationship management road map and the assignment of a top officer responsible for the implementation of that road map that will cut across the entire organization, is a critical first step.
Finally, an enterprise customer relationship management technology should be put in place in three-to five-month increments.
The core of a successful integrated customer relationship management
system begins with the definition of a customer-centric business strategy that is focused on:
is a pioneer in the development of Customer Relationship Management
(CRM) solutions, including database development, intelligent health care marketing systems and predictive market segmentation.
Table: China Customer Relationship Management
Applications Market by Top Vendors' Revenue and Market Share, 2003
com is the market and technology leader in customer relationship management
(CRM) on demand.
We are thrilled to be chosen by these leading Fortune 500 companies for their enterprise-wide deployments of customer relationship management
on demand," said Marc Benioff, chairman and CEO, salesforce.
Tigerpaw Software, a leading provider of Customer Relationship Management
(CRM) solutions for small and mid-size businesses, announced today that it has signed a distribution agreement with Toshiba America Information Systems, Inc.
3 billion Lutheran Church Extension Fund (LCEF) has signed a five-year agreement to outsource its core processing, branch automation and customer relationship management
Cobalt Unveils Complete Suite of Customer Relationship Management
The customer relationship management
(CRM) software market expects to see tremendous growth as these applications contribute to the bottom line and enterprises adopt increasingly customer-centric strategies to identify and retain high-potential customers.
In spite of years of determined effort to improve customer service and retention, companies still struggle with customer relationship management
and customer retention.