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brand |
Also found in: Legal, Financial, Wikipedia, Hutchinson | 0.07 sec. |
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brand a mark put on the skin of animals as a means of identification. In livestock several methods are used. Fire-branding with a hot iron is the traditional method for horses and cattle but is being supplanted by the much superior freeze branding. For sheep the branding of the surface of the fleece with tar or paint has been used for a long time but may have very damaging effects on the fleece and has been replaced by special branding formulations. See also tattooing. brand cancer a mass of granulation tissue at the site of a fire-brand. Is usually chronic inflammatory tissue. brand register a list of brands and owners maintained by a statutory authority to facilitate legal identification of animals. How to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit webmaster's page for free fun content. |
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``We do not want our brands or brand imagery depicted in movies and television shows. Instead of exploding the symbolic power of brand imagery, Lasn hopes to substitute the "nuclear glow" of his own anti-logo, but this "glow," he For marketers who believe that rational benefits and brand imagery are the only basis for powerful sales messages, the notion of playing to psychological needs is clearly a ground-breaking concept. |
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